3 surefire keys to choose the best automatic email responder

What’s the best automatic email responder? Good question. You’re ready to build your list. But what tool do you use to deliver your messages to your list? Seems there are more choices every day and everyone seems to think they have the best products and sometimes it’s difficult to make a smart decision.

Do you agree?

Great! You’ve come to the right place and hopefully, I can share a couple of tips to help you make a good decision.

Choosing the best automatic email responder can be one of the most important decisions a webmaster can make.

If you would like some help in deciding which autoresponder to use, just follow these three simple keys…

Key 01 -> Find an automatic email responder that gets your message delivered.

Seems like a no-brainer, doesn’t it? Unfortunately, the overwhelming majority of autoresponders miss the mark. Not only do they fail to deliver messages on time, sometimes their messages don’t get through the spam filters. There is nothing more frustrating than building a list and not having your messaged delivered on time if at all.

People join your list. They want to hear from you.

So, when deciding on your automatic email responder, choose one that gets your message delivered when you want it delivered.

Key 02 -> Pick An Autoresponder that allows sequential messages.

Some people need 6 or 7 messages before they entertain your offer and then decide to buy. A few people might become a customer after one or two contacts but more will respond as they continue to hear from you, come to like you, and trust you. Now, don’t get me wrong, I’m not talking about sending out a bunch of messages just for the sake of sending messages. That’s being a nuisance. That’s a shortcut to failure. But, at the same time, sending out mailings at a very infrequent, sporadic pace is a shortcut to failure as well. Either way, you not getting paid.

They key is balance and providing valuable content.

As a very “general” rule of thumb, one email every 7-10 days seems to produce the best results for product promotions… once every 2 days for an e-course and once a month for a newsletter or ezine.

Regardless of the frequency you decide upon, it absolutely needs to be on a regular basis. We want to provide consistency and valuable content on a regular basis. So, you might want to stay away from automatic email responders that only allow you send 1 or 2 messages to your list.

Key 03 -> Choose an automatic email responder service that provides great support.

One of the reasons we use autoresponders is to help us manage our time and deliver our messages to our list. Many responder services have gone to video to help us learn how to use autoresponders. So when shopping for service make sure you get good customer support. We can’t do this stuff by ourselves.

To summarize, the bottom line is this: If you want to maximize the full potential of your list, choose an automatic email responder service that delivers your MESSAGE, allows you to deliver more than one message, and provides great tools and support.

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